Tanktop played a vital role as an external agency in helping Diageo with all the below the line design and marketing from 2007 to 2010. There was 15 drinks brands which all had to stay on brand and stay on message. We worked on all of the brands along side the brand managers. Jason the creative director worked at st James gate Dublin to help execute the his creative flair on many major brands winning a design award for his concept and finished production of the double can tanker for Guinness as seen below.